How to force Google to automatically delete the information it saves about what you do online

How to force Google to automatically delete the information it saves about what you do online

KEY POINTS

  • Google began rolling out a feature this week that will automatically delete some of the data it has on you after either 18 months or after 3 months.
  • This means it won’t have any data from before that time, and it will continue to automatically delete any private information that’s older.
  • We’ll show you how to turn this on to stop Google from saving all of your web and app activity. Google will roll out additional controls this year.

Google has begun rolling out a feature that allows you to configure how long it can save data from all of the Google services you use, like maps, search and everything you do online.

Until now, you had to manually delete this data or turn it off entirely. Deleting it means Google doesn’t always have enough information about you to make recommendations on what it thinks you’ll like, or where you might want to go.

Now, you can tell Google to automatically delete personal information after three months or 18 months. Here’s how you can do that.

 

  • Visit myaccount.google.com and log in if you haven’t already.
  • Choose “Data & Personalization” on the left-side panel.
  • Select the arrow next to “Web & App Activity.”
  • Choose “Manage Activity.”
  • Select “Choose to delete automatically.”
  • Select either 18 months or three months.
Choose how long you want Google to keep your information before it's automatically deleted.
Choose how long you want Google to keep your information before it’s automatically deleted.
Google

I recommend selecting three months, since providing as little information as possible is probably the best for privacy. But Google’s activity page says this: “The activity you keep can improve your experience anywhere you use your Google Account. What you search, read and watch can work together to help you get things done faster, discover new content and pick up where you left off.”

Google said Tuesday it will expand these controls to make them easier to find inside of its apps. But for now, this is the quickest and easiest way to manage your privacy. Also, Google said it will roll out similar controls this week for how it tracks your location, so look for that soon.

Source:  CNBC

How GOOGLE Works

How GOOGLE Works

We search on Google because we want to find out something we don’t know. In other words, we have a problem, and we are looking for a solution. This could be finding a cheap hotel, how many movies Salman Khan has done after he turned 50, or could be anything under the Sun.

You must have noticed that Google always returns the most relevant results based on what you search. These results are sometimes ads or links to various websites offering the information you are looking for. Somehow Google knows it all.

Yes, you guessed it, it all depends upon what you type in Google. These are called keywords for techies and are just questions or phrases for most for us.

The reason why Google search is free and most popular is because it works on one and only one principle – to provide you and me with relevant information for free. Google doesn’t charge you for getting that information, however, it does charge companies who want their ads to show up in the search results. (You do get charged in a way, more on this later)

You might think, oh, that makes sense, I am selling homemade medicines so I just pay Google to show my website or ad when someone searches for “grandma’s cure for common cold”. Fortunately, it doesn’t work that way.

Google will not only match what a user entered in the search box to the page content of a website, but also how relevant, user-friendly that information is. There are about 200 criterias that the Google software uses before it decides to show your website in the search results on the first page.

If you have not heard about this trick, it’s called SEO – or Search Engine Optimisation. It’s a full time job of professionals, who take care of the keywords, design your website in a manner that Google likes and more importantly your users like it.

We will talk more about it in my forthcoming posts and as a man of quotes, here’s my punch line – if you want to bury dead bodies, do it on the second page of Google search results – no one goes there.